Purolator Helped Keep the Lights on in Wake of Hurricane Earl
September 10, 2010 – Jericho, NY – Purolator USA, a leading provider of cross border logistics between the U.S. and Canada, is receiving high marks for its performance in delivering emergency supplies to Canadian consumers located in the projected path of Hurricane Earl.
The hurricane, which came ashore in Nova Scotia on September 4, was at one point projected to make landfall as a catastrophic Category 5 storm. Residents along the entire eastern coast of Canada spent days preparing for the storm, procuring supplies including food, water, batteries and flashlights. When the storm finally made landfall, it caused widespread power outages that lasted for several days.
“Purolator really came through for us – and for our customers – in a big way,” said Gary Vanheerwaarden of Spectrum Brands, manufacturer of Rayovac batteries and flashlights. “Faced with the challenge of moving significant numbers of emergency products to the Canadian coast in a very short amount of time, with no margin for error, we could not have asked for a better partner than Purolator.”
Purolator stands apart from most logistics companies because of its expertise in the Canadian market, and because of its extensive distribution networks within both the U.S. and Canada. Purolator USA is the U.S.-based unit of Purolator Courier, Ltd., Canada’s leading overnight courier company. Because of its deep ties to Canada, including its expertise in moving shipments through the border clearance process, Purolator USA was in a unique position to provide urgent service to residents in the hurricane’s path.
“Basically, we were able to provide expedited service, on very short notice, to retailers located throughout eastern Canada,” said Purolator Director of Sales John Jensen. “This was possible because of the relationships we have with carriers throughout Canada, and because of our deep distribution network.
“But truth be told, this is the same level of service that Purolator offers every day – hurricane or no hurricane,” Jensen added. “Our customer service and delivery capabilities in Canada allow us to provide regular service that other providers might call ‘extraordinary.”
The hard work of all parties involved meant that desperately needed products were able to reach store shelves ahead of the storm. For Spectrum and other manufacturers, having their products available was a reminder to consumers that when an emergency is at hand, theirs are “must have” brands.
About Purolator USA
Purolator USA, Inc. is a subsidiary of Purolator Courier Ltd, Canada’s leading overnight courier company. Purolator USA specializes in the air and surface forwarding of Express, Freight and Parcel shipments, customs brokerage, fulfillment and delivery services to, from and within Canada.
In addition to facilities throughout New York, Purolator USA has locations in key markets including Los Angeles, Seattle, Chicago, Cleveland, Detroit, Dallas/Ft. Worth, Philadelphia, Raleigh/Durham and Toronto.